over the years, government has come out to give assistance to Nigerian entrepreneurs especially the SMEs but it seems the employment rate, the import rate continue to be on the increase. somebody may ask why? The reason is not far fetch, only 10 % of such interventions made their way to the manufacturing sector, most goes into marketing and other services. For any country to however reduce unemployment and importation rate, the chunk of government investment should go into the manufacturing sector. the government should also protect that sector with utmost jealousy. It is time to take the bull by the horn and do the needful until every job seeker in Nigeria gets job. Government officials especially the President and labour minister should also visit our seaports to verify the goods we bring in. If they can be produced here then they are not suppose to be brought here, simple.
This is one major rule in business. Your focus should not just be profit but the satisfaction of your customers. When you realise your customers are the sustainers of your business, it helps you to shift attention from profit to them.
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